Why Look Beyond Product Hunt?
Product Hunt is undeniably the most well-known launch platform, but putting all your eggs in one basket is a risky strategy. Here's why smart founders diversify their launch approach:
The Limitations of Product Hunt
- Intense Competition: With 30-50 products launching daily, standing out requires significant preparation, timing, and often a pre-existing audience.
- Algorithm Dependence: Your success heavily depends on the first few hours. If you don't gain traction quickly, you'll be buried.
- Tech-Focused Audience: PH's audience skews heavily toward tech enthusiasts and other makers. If your product serves different demographics, you may not reach your ideal customers.
- One-Shot Opportunity: You can only launch once. If your timing is off or something goes wrong, you've used your best card.
- Nofollow Links: Despite its high DA, Product Hunt uses nofollow links, limiting direct SEO benefit.
Benefits of Multi-Platform Launches
- Reach Different Audiences: Each platform has its unique user base with different needs and interests.
- Extended Launch Window: Instead of a single day, spread your launch across weeks or months.
- SEO Diversification: Build backlinks from multiple high-authority domains.
- Reduced Risk: If one platform doesn't work out, others can still deliver results.
- More Feedback: Different communities provide different perspectives on your product.
The most successful launches coordinate across multiple platforms. Use Product Hunt as your flagship launch, but supplement it with targeted launches on 5-10 other platforms over the following weeks.
Quick Comparison Table
Here's a comprehensive comparison of all 25 Product Hunt alternatives to help you quickly identify the best platforms for your product.
| Platform | DA | Type | Link | Audience | Best For |
|---|---|---|---|---|---|
| BetaList | 68 | Freemium | Dofollow | Early adopters | Pre-launch, beta products |
| Hacker News (Show HN) | 91 | Free | Nofollow | Developers, tech | Dev tools, technical products |
| Indie Hackers | 64 | Free | Nofollow | Founders, makers | Bootstrapped startups |
| Launching Next | 55 | Freemium | Dofollow | Startup enthusiasts | New product launches |
| DevHunt | 45 | Free | Dofollow | Developers | Developer tools, APIs |
| Uneed | 48 | Free | Dofollow | Curated audience | Quality tools, curated |
| SideProjectors | 52 | Free | Dofollow | Makers, buyers | Side projects, acquisitions |
| MicroLaunch | 42 | Free | Dofollow | Indie makers | Micro-SaaS, small products |
| Reddit r/startups | 91 | Free | Nofollow | Entrepreneurs | Startup discussions |
| Reddit r/SideProject | 91 | Free | Nofollow | Makers | Side projects, MVPs |
| AlternativeTo | 87 | Free | Dofollow | Software seekers | Alternative positioning |
| SaaSHub | 65 | Free | Dofollow | SaaS buyers | SaaS alternatives |
| Peerlist | 45 | Free | Dofollow | Professionals | Project showcases |
| BetaPage | 54 | Free | Dofollow | Beta testers | Beta launches |
| DEV.to | 85 | Free | Nofollow | Developers | Dev tools, tech content |
| Hashnode | 78 | Free | Dofollow | Developers | Tech blogs, launches |
| There's An AI For That | 62 | Freemium | Dofollow | AI enthusiasts | AI products only |
| Futurepedia | 60 | Freemium | Dofollow | AI users | AI tools |
| Startup Stash | 56 | Freemium | Dofollow | Startup founders | Startup resources |
| EU-Startups | 62 | Freemium | Dofollow | European market | EU-based startups |
| YourStory | 75 | Freemium | Dofollow | Indian market | India-focused startups |
| e27 | 65 | Freemium | Dofollow | Southeast Asia | APAC startups |
| F6S | 63 | Free | Dofollow | Funding seekers | Startup programs |
| Launched | 39 | Free | Dofollow | General | Product launches |
| OpenAlternative | 45 | Free | Dofollow | Open source fans | Open source products |
Launch Platforms (Direct PH Competitors)
These platforms function similarly to Product Hunt with voting systems, daily/weekly rankings, and launch-focused features. They're the closest alternatives for a traditional "launch day" experience.
1. BetaList
BetaList is the go-to platform for pre-launch startups looking to attract early adopters and beta testers. Unlike Product Hunt's focus on launched products, BetaList celebrates products that are still in development.
Pros
- Ideal for pre-launch and beta products
- High-quality dofollow backlink (DA 68)
- Audience actively seeking new products to try
- Email subscriber collection built-in
- Featured listing stays visible for weeks
Cons
- Free listings have 2-3 month wait time
- Paid skip-the-line option costs $129
- Less traffic than Product Hunt
Best For: Early-stage startups collecting beta testers, products not yet ready for a full Product Hunt launch.
Submission Tip: Submit to BetaList 2-3 months before your Product Hunt launch to build an initial user base and gather feedback.
2. Launching Next
Launching Next offers a straightforward product launch platform with less competition than Product Hunt. Products are featured based on submission order rather than upvotes, giving every product guaranteed visibility.
Pros
- Guaranteed feature time for every submission
- Less competitive than Product Hunt
- Dofollow link (DA 55)
- Quick approval process
Cons
- Smaller audience than PH
- Less engagement/feedback
Best For: Products that want guaranteed visibility without the competition of PH's voting system.
3. DevHunt
DevHunt is essentially "Product Hunt for developers." It focuses exclusively on developer tools, APIs, libraries, and technical products. If you're building for developers, this is a must-submit platform.
Pros
- Highly targeted developer audience
- Less competition than Product Hunt
- Dofollow backlink
- Community of technical early adopters
- Weekly launches reduce daily competition
Cons
- Only for developer/technical products
- Smaller overall audience
Best For: Developer tools, APIs, CLIs, libraries, frameworks, and any technical product.
Submission Tip: Include code examples and technical details in your listing. This audience appreciates depth over marketing fluff.
4. Uneed
Uneed is a curated tools directory with a focus on quality over quantity. They manually review each submission to ensure only the best tools are featured.
Pros
- High-quality, curated audience
- Completely free to submit
- Dofollow backlink
- Being featured implies quality endorsement
Cons
- Selective approval process
- May take time to get featured
Best For: Well-designed, polished products that can pass quality curation.
5. MicroLaunch
MicroLaunch caters specifically to indie makers and micro-SaaS founders. It's a supportive community that celebrates small wins and bootstrapped products.
Pros
- Perfect for indie makers and solo founders
- Supportive, non-competitive community
- Free to submit
- Dofollow backlink
- Less pressure than Product Hunt
Cons
- Smaller audience
- Less mainstream visibility
Best For: Bootstrapped products, micro-SaaS, indie games, side projects.
Community-Based Platforms
These platforms are communities first and launch platforms second. Success here requires genuine participation and providing value beyond just promoting your product.
6. Hacker News (Show HN)
Hacker News is the legendary tech community run by Y Combinator. A successful "Show HN" post can drive thousands of highly qualified visitors and lead to valuable feedback, potential investors, and even job candidates.
Pros
- Extremely high-quality, technical audience
- Massive potential reach (millions of readers)
- Highly respected in tech circles
- Completely free
- Can lead to investor and press attention
Cons
- Can be harsh/critical community
- Unpredictable - posts can sink or soar
- Nofollow links
- Not suitable for all product types
Best For: Technical products, open source projects, developer tools, innovative technology.
Submission Tip: Use the "Show HN" prefix in your title. Be prepared to actively respond to comments. The HN community values founders who engage thoughtfully with feedback, even criticism.
7. Indie Hackers
Indie Hackers (owned by Stripe) is the premier community for bootstrapped founders. It's less about launches and more about sharing your journey, revenue numbers, and lessons learned.
Pros
- Incredibly supportive community
- Perfect for bootstrapped products
- Opportunity to share your story
- Connect with potential partners and customers
- Great for accountability and feedback
Cons
- Not a traditional launch platform
- Requires ongoing community participation
- Audience is mostly other makers
Best For: Bootstrapped SaaS, solo founders, products with interesting origin stories.
Submission Tip: Create a product page and share milestones. Post "I just launched X" in the community, but also engage regularly. The best posts share revenue numbers and honest challenges.
8. Reddit Communities
Reddit hosts numerous communities relevant to startups. The key subreddits are r/startups, r/SideProject, r/entrepreneur, r/SaaS, and category-specific ones like r/webdev or r/MachineLearning.
Pros
- Massive, diverse audience
- Highly targeted subreddits for every niche
- Can drive significant traffic
- Honest, unfiltered feedback
- Completely free
Cons
- Strict self-promotion rules
- Requires account history and karma
- Can be brutally critical
- Nofollow links
Key Subreddits:
- r/startups - General startup discussion (read the rules carefully)
- r/SideProject - Welcoming to project showcases
- r/SaaS - SaaS-specific discussions
- r/entrepreneur - Broader business audience
- r/webdev, r/javascript, etc. - Technical communities
Submission Tip: Build karma before promoting. Each subreddit has different rules - read them carefully. The best approach is to share your journey, not just announce your product.
Developer-Focused Platforms
These platforms cater specifically to developers and technical audiences. They're essential if you're building developer tools, APIs, or open source software.
9. DEV.to
DEV.to is a massive developer community focused on sharing knowledge. While not a traditional launch platform, publishing a launch post or building-in-public series can reach hundreds of thousands of developers.
Pros
- Huge developer audience (millions of readers)
- Great for thought leadership
- High DA for SEO benefit (even with nofollow)
- Content stays discoverable long-term
Cons
- Content platform, not launch platform
- Requires writing skills
- Takes time to build following
Best For: Developer tools, technical tutorials, open source launches.
Submission Tip: Write a "How I Built X" or "Launching X: A Technical Deep Dive" post. Developers love technical content and behind-the-scenes stories.
10. Hashnode
Hashnode is a developer blogging platform that gives you a custom domain and dofollow links. It's similar to DEV.to but with better SEO benefits.
Pros
- Dofollow links (rare for UGC platforms)
- Custom domain support
- Active developer community
- Content syndication features
Cons
- Smaller audience than DEV.to
- Requires consistent content creation
Best For: Building a developer blog alongside your product, technical content marketing.
11. StackShare
StackShare is where developers and companies share their technology stacks. If your product fits into a tech stack (tools, services, infrastructure), it should be listed here.
Pros
- Highly relevant for dev tools
- Dofollow link
- Shows which companies use your tool
- Good for social proof
Cons
- Only for developer/infrastructure tools
- Requires users to list you in their stacks
Best For: Developer tools, cloud services, development infrastructure.
Niche & Category-Specific Platforms
These platforms focus on specific product categories. If your product fits, they can provide highly targeted exposure to your exact audience.
12. There's An AI For That
The largest AI tools directory, with massive traffic from people specifically looking for AI solutions. If you're building an AI product, this is essential.
Pros
- Huge traffic from AI-interested users
- Dofollow backlink
- Category-specific visibility
- Regular newsletter features
Cons
- Only for AI products
- Paid options for better placement
- Growing competition
Best For: Any AI or ML-powered product.
13. Futurepedia
Another major AI tools directory that receives significant traffic. Similar to "There's An AI For That" but with different audience segments.
Best For: AI products, especially productivity and creative AI tools.
14. AlternativeTo
AlternativeTo lets users discover alternatives to popular software. It's perfect for positioning your product as a better alternative to established competitors.
Pros
- High DA (87) dofollow link
- Captures "alternative to X" search traffic
- Users actively seeking solutions
- Free to list
Cons
- Requires being "alternative" to something
- Limited control over positioning
Best For: Any product that competes with established software.
Submission Tip: Clearly articulate why you're a better alternative. Gather user likes and reviews to climb the rankings.
15. SaaSHub
SaaSHub is a large directory focused specifically on SaaS products. It provides alternatives-style discovery and comparison features.
Pros
- SaaS-focused audience
- Free dofollow listing
- Good for competitive positioning
- Active community
Cons
- Only for SaaS products
- Competitive categories
Best For: Any SaaS product, especially with clear competitors.
16. OpenAlternative
OpenAlternative focuses on open source alternatives to popular software. If you have an open source product or an open core model, this is a valuable platform.
Best For: Open source products, open core SaaS, self-hosted alternatives.
17. SideProjectors
SideProjectors is unique - it's both a showcase for side projects and a marketplace for buying/selling them. Great for visibility and potential acquisition interest.
Best For: Side projects, MVPs, products potentially for sale.
Regional Alternatives
If you're targeting specific geographic markets, these platforms can help you reach local audiences and build regional presence.
18. EU-Startups (Europe)
The leading platform for European startups, covering news, funding, and startup profiles across the continent.
Best For: European-based startups, products targeting EU markets.
19. YourStory (India)
India's largest startup media platform with massive reach in the subcontinent. Essential for products targeting the Indian market.
Best For: Indian startups, products for Indian market, Asia expansion.
20. e27 (Southeast Asia)
The go-to platform for Southeast Asian startup ecosystem news and profiles.
Best For: APAC-focused startups, Southeast Asian market entry.
21. Tech.eu (Europe)
European tech news and startup coverage with strong presence across EU countries.
Best For: European tech startups, B2B products for EU.
22. BetaKit (Canada)
Canadian tech and startup news platform covering the Canadian ecosystem.
Best For: Canadian startups, North American expansion.
23. F6S
F6S is a platform for startups to find funding, programs, and resources. Great for visibility to accelerators and investors.
Best For: Startups seeking funding, accelerator applications, investor visibility.
24. Peerlist
Peerlist is a professional network for makers where you can showcase your projects alongside your professional profile.
Best For: Building personal brand alongside product, professional networking.
25. Launched
A straightforward product launch directory that gives guaranteed visibility to all submissions.
Best For: Quick, easy listing with dofollow backlink.
Multi-Platform Launch Strategy
Maximize your launch impact by coordinating across multiple platforms. Here's a proven strategy:
Pre-Launch Phase (4-8 weeks before)
- Submit to BetaList: Free submissions take 2-3 months, so submit early to collect beta users.
- Build Community Presence: Start engaging on Indie Hackers, Reddit, and Hacker News before you need to promote.
- Prepare Assets: Create descriptions, screenshots, and social content for each platform.
- Set Up Tracking: Create unique UTM parameters for each platform to measure results.
Launch Week Strategy
Post-Launch Maintenance
- Respond to all comments and reviews within 24 hours
- Update listings with new features quarterly
- Collect and showcase user testimonials
- Request reviews on platforms like G2 and Capterra
Launch Timing Tips
Timing can significantly impact your launch success. Here are platform-specific timing recommendations:
Best Days to Launch
- Product Hunt: Tuesday, Wednesday, or Thursday. Avoid weekends and Mondays.
- Hacker News: Weekday mornings (US time). Tuesday-Thursday work best.
- Reddit: Depends on subreddit. Check when posts typically get most engagement.
- Indie Hackers: Any weekday works. Tuesdays tend to be active.
Best Times
- Product Hunt: 12:01 AM PST (launches reset at midnight PST)
- Hacker News: 8-10 AM EST for US audience
- Reddit: Varies by subreddit and target geography
Avoid These Times
- Major tech events (Apple keynotes, Google I/O, etc.)
- Holiday weekends
- End of year (December typically slow)
- Major news days
The difference between a well-timed and poorly-timed launch can be 5-10x in terms of visibility and engagement. Invest time in researching the optimal timing for each platform.
Ready to Launch Beyond Product Hunt?
Don't put all your eggs in one basket. Use multiple platforms to maximize your reach and build a diverse backlink profile.
View Full Directory List (100+)